Spread the Crunch

Company Profile

Sweet Destination

Established in 1970 as VRS Sweets and later rebranded as Vijay Anand Confectionery, our journey began with the vision of Mr. V. Rajamanickam, followed by the successful leadership of his successor, R. Anandakumar, and his sons. Over the years, we have achieved significant milestones in our commitment to creating a world where safe and high-quality products are paramount.

Vijay Anand Confectionery specializes in the manufacturing of hard-boiled candies, chikki, and traditional sweets. Our humble beginnings in 1970 saw us start with the production of candies and traditional sweets on a small scale.However, through continuous improvement and dedication, we have evolved to manufacture substantial volumes of candies, chikki, and sweets each month.

Embracing advanced technology and state-of-the-art machinery in our production processes, we ensure the quality and safety of our products. With over 70 varieties of items, including Hard Boiled Candies, Eclairs, Lollipops, Mysore Pak, Peanut Chikki, and Kamarkat, our diverse product range caters to the discerning tastes of our 500+ valued customers across the southern states of the country. At Vijay Anand Confectionery, our commitment to excellence remains unwavering as we continue to grow and innovate in the confectionery industry.

Vision

Our vision is to make our snack products accessible throughout India, spreading our influence across a diverse range of innovative food offerings. We aim to introduce a variety of nutritious options, contributing to the well-being of individuals across the nation.

Mission

Our mission is to deliver top-notch and healthy snacks to our customers, ensuring the highest quality while offering the most competitive prices in the market. We are committed to providing you with the best snacking experience without compromising on excellence.

Our Values

We prioritize our customers by striving to deliver the best products that exceed their expectations. Our commitment to quality remains unwavering, ensuring their satisfaction and trust. we aim to cater to the evolving tastes and preferences of our customers by introducing a diverse range of innovative food products.

Incredibly Healthy!

Revolutionize your snacking habits with our wholesome delights! Dive into guilt-free indulgence with our range of nutritious, fiber-rich, protein-packed snacks ideal for craving evenings. Elevate your well-being while savoring every bite—because health-conscious snacking should always be delicious!